Source: www.pharmacynews.com.au

Story by: Kirrilly Burton

A significant proportion of consumers are confused over the volume of information available on multivitamins, and on which product suits their body’s needs, Australian data reveals. An independent consumer survey by Canstar Blue, involving 2500 Australian consumers, found 42 per cent of respondents were confused by the large amount of information publicly available about multivitamins and were unsure which product would provide them with the essential nutrients their body needed. Around 70 per cent of respondents took multivitamins daily, with South Australians’...

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